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What Is A/B Split Testing
A lot of marketers recommend you ab split test everything. You should split test your landing pages, you ads and everything possible :). But most marketers don’t do split testing. So what is split testing or A/B split testing? It is simply comparing two things, in your case it could be ads or landing pages […]
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Facebook Retargeting Tutorial
Facebook retargeting is now very popular because of its effectiveness. I wrote a couple of days ago about what is retargeting and if you don’t know what it is, I’d recommend you go and read the post. Why Facebook retargeting is so effective? Well because first of all, everybody is on Facebook. The second thing […]
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How To Setup a Facebook Retargeting Pixel
If you want to do Facebook retargeting you’ll have to install a retargeting pixel on every page you want to retarget. The installation is very easy if you have a WordPress website because there are many plugins that can help you with the process. If you don’t have a WordPress website, you’ll just have to […]
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